Not unexpectedly, sales of the paperback edition of Ghosts and Gold: My Story of Ghost Ranch slowed considerably after the first month’s burst. I think I’ve pretty well run through my friends and family, and that’s okay. I understand that. I am grateful to everyone who bought it, and hope you enjoyed it.
(I do not know about the sales of e-books. The printer I worked with does not get information on those sales, so I have to wait for the likes of Amazon and Barnes and Noble to tell me, and that may take weeks.)
Of course, my greatest prospect for sales seems to me lie in being able to get it on the shelves of the Ghost Ranch Trading Post, and in the ranch itself promoting it a bit. This is a niche book, aimed at the tourist trade, at people who want a souvenir of their visit to the ranch for themselves or to share with others.
I could not have chosen a worse time to publish Ghosts and Gold: My Story of Ghost Ranch. There is no regular programming at Ghost Ranch this summer, and only a hope that it will resume in the fall. The ranch is open for tours, trial rides, and day visitors…if you are a New Mexico resident or an out-of-state visitor who has quarantined for 14 days. The effectively kills my market.
I hope, for my book’s sake, and even more for Ghost Ranch’s sake, that we can move beyond this most difficult time soon.
